Used Car Platform Success Story

How Cuebo Boosted New Feature Adoption by 14% and Delivery Conversions by 5% for a Used Car Platform

About the Client

A leading used car platform with a large, distributed sales team across India, focused on streamlining car buying, delivery, and post-sale services.

Problem

Low conversions on a newly launched feature and low conversion on deliveries by sales teams led to lost revenue opportunities.

Solution

Cuebo implemented a tailored roleplay training program to tackle objections and accelerate product understanding:

  • Delivered 15+ AI-powered roleplay simulations on feature education and sales objection handling.
  • Localized simulations in multiple languages for pan-India relevance.
  • Designed a mobile-friendly, hands-on training experience to ensure high engagement across remote teams, while driving adoption of the new feature.
  • Designed new and refined existing scenarios by mapping sales outcomes to scenario performance, leveraging Cuebo’s Sales Intelligence Engine.